Insights

How to rate a content creator. Part 3. Paul Claireaux

Six ways to rate a content creator? (Part 3)

This (10-minute read) is the last of three Insights for owners of Financial Planning and Advice firms, in which I outline six questions to help you assess any potential (or existing) content supplier. If you’d rather talk than read about this checklist, book a meeting with me here. 

Six ways to rate a content creator? (Part 2)

How to rate a content creator. Part 2. Paul Claireaux

Six ways to rate a content creator? (Part 2)

This (10-minute read) is the second of three Insights for owners of Financial Planning and Advice firms, in which I outline six questions to help you assess any potential (or existing) content supplier. If you’d rather talk than read about these six tests, you can book a meeting here

Six ways to rate a content creator (Part 1)

How do you rate a content creator. Paul Claireaux

Six ways to rate a content creator (Part 1)

This (10-minute read) is one of three Insights for owners of Financial Planning/Advice firms, covering six tests for rating the services of a content creator or supplier.

Does your firm make a clear client promise?

Stand out in sea of grey. Paul Claireaux

Does your firm make a clear client promise?

Does your firm make a clear client promise? And is it helping you stand out from the crowd? Your ideal clients are making a decision about your firm in seconds. What are they hearing? And can everyone in your firm — and your professional introducers — give the same answer? Here’s a quick test. Ask…

Does your content need a good SCAN?

Does your content need a SCAN. Paul Claireaux

Does your content need a good SCAN?

On this page, you’ll learn about a valuable NEW content scanning service The service is designed primarily for financial planning/advice business owners offering educational Insights on Money (and Money Psychology) topics. However, it could also help you if you offer other professional services in this or other sectors. The aim is simple: to help you…

Need more *BANGS* for your marketing bucks?

Need more BANGS. Paul Claireaux

Need more *BANGS* for your marketing bucks?

This is the third of three Insights for owners of financial planning and advice firms—on cutting your marketing costs.  If you’re building or enhancing your (consumer-facing) educational library, this Insight is definitely for you. This is a 15 to 20-minute read, depending on your speed. 

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